Product Marketing Manager (managed services)

• Develop product go-to-market programs to achieve overall revenue targets and market share goals for assigned products.
• Work with Product Managers to strategize product positioning and communicate the product positioning and unique selling points to the market.
• To identify opportunities for new services in the market by understanding the market dynamics, technology evolution and our customer’s business challenges.

• Increase product/scheme awareness and generate leads via various modes such as marketing campaigns, product seminars and other publicity platforms.
• Develop product literature such as brochures, sales kits, internet website, user guides and promotion mailers to facilitate sales.
• Develop benchmark against competitors’ product offering to improve product features and pricing framework for new and/or existing services to ensure market competitiveness and product relevance.
• Develop pricing strategy including customized packages for segment markets to meet specific customer needs.
• Be part of the team to introduce innovative products by keeping abreast of technology developments and trends; and regularly updated on changes in market needs.

• A recognized degree with 5 years of product marketing experience, preferably in a related industry eg telecommunications, IT etc. Track record in successful product launches and/or promotion programs in Managed Services, Security Solutions, IP PBXs or IT solutions will be an added advantage.
• Familiar with the Enterprise IT Outsourcing business, including the outsourcing of:

Desktop Management

Server + Storage

Messaging + Collaboration Service

Network Integration

Workforce Outsourcing

Management and monitoring 

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  • Experience in the commercial and operational models, outsourcing processes and methodologies, industry standards (ITIL, COBIT, etc) would be advantageous.
• Possesses experience in competitive pricing strategy and target marketing.
• Possesses excellent communication and writing skills and a genuine enthusiasm for providing excellent support to both internal and external customers.
• Possesses business insight and a firm grasp of the current telecommunications environment and technological developments for in-depth analysis of market trends & demands.
• To be an independent and resourceful team player.

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General CV submission 

Country: Singapore

Employment Type: Full time

Salary: Open